• Planning product ranges and preparing sales and stock plans in conjunction with buyers
• Liaising with buyers, analysts, stores, suppliers and distributors
• Maintaining a comprehensive library of appropriate data
• Working closely with visual-display staff and department heads to decide how goods should be displayed to maximize sales
• Producing layout plans for stores, sometimes called 'statements'
• Forecasting profits and sales, and optimizing the sales volume and profitability of designated product areas
• Planning budgets and presenting sales forecasts and figures for new ranges
• Controlling stock levels based on forecasts for the season
• Using specialist computer software, for example to handle sales statistics, produce sales projections and present spreadsheets
and graphs
• Analyzing every aspect of bestsellers (for example, the bestselling price points, colors or styles) and ensuring that they reach
their full potential
• Maintaining awareness of competitors' performance
• Monitoring slow sellers and taking action to reduce prices or set promotions as necessary
• Gathering information on customers' reactions to products
• Analyzing the previous season's sales and reporting on the current season's lines
• Making financial presentations to senior managers
• Accompanying buyers on visits to manufacturers to appreciate production processes
• Meeting with suppliers and managing the distribution of stock, by negotiating cost prices, ordering stock, agreeing timescales
and delivery dates and completing the necessary paperwork
• Identifying production and supply difficulties and dealing with any problems or delays as they arise
• Managing, training and supervising junior staff
Retail Sales
Any Degree/ Diploma
4 to 5 Years
15000 to 20000