Senior Executive - Digital Marketing and Corporate Communication

Senior Executive - Digital Marketing and Corporate Communication
Malabar Head Quarters
Responsible for digital marketing activities, social media presence and content for senior management of Malabar Group.

Key Responsibilities:

- Execution of digital marketing activities for the various social media accounts of senior management
- Preparation of monthly content plan for social media account
- Develop content strategy in English and Malayalam for the digital media.
- Promoting the content through digital platforms
- Ideation and creation of collaterals, distributing them in various media and social platforms and measuring its impact and effectiveness
- Executing Social Media efforts and striving to improve the results in terms of KPIs e.g. likes, shares, tweets, etc
- Reviewing and actively managing website and other online assets and sources
- Using and researching the internet and new media to reach new customers, generate leads and retain existing customers
- Analysing market research and plan promotions, competitions and other various creative marketing techniques based on the research results.

Ideal Candidate:

- A background in journalism, public relations or corporate communications
- Good understanding of media and communications industry
- Capable of managing social media presence of key management personnel
- Aware of pubic causes and larger business interests
- Tech savvy and excellent digital marketing execution skills
Post Graduate / Graduate in Journalism.<br />Digital Marketing knowledge.
2 to 3 Years
As per industry standards